Automatic Emergency Braking Market By Product (Low-speed AEBS, High-speed AEBS), By Technology (Crash Imminent Braking, Dynamic Brake Support, Forward Collision Warning), By Brake Type (Disc, Drum), By Vehicle (Passenger Vehicle, Commercial Vehicle), and By Region; Global Insights & Forecast (2024 – 2030)

As per Intent Market Research, the Automatic Emergency Braking Market was valued at USD 41.5 billion in 2023 and will surpass USD 76.5 billion by 2030; growing at a CAGR of 9.1% during 2024 - 2030.

The Automatic Emergency Braking (AEBS) Market is a crucial segment within the automotive safety industry, focused on enhancing vehicle safety through the use of advanced driver-assistance systems (ADAS). AEBS systems are designed to detect an imminent collision with an object or another vehicle and automatically apply the brakes to reduce the severity of the impact or avoid the collision entirely. These systems are becoming a standard feature in modern vehicles as they offer significant improvements in safety, helping to prevent accidents caused by driver inattention, distraction, or failure to react in time.

The growth of the AEBS market is being driven by several factors, including stringent safety regulations, advancements in sensor technologies, increasing consumer demand for safer vehicles, and the global push towards reducing road traffic fatalities. With the rise of autonomous and semi-autonomous vehicles, AEBS is also playing a pivotal role in the evolution of self-driving technologies. The adoption of AEBS is expected to increase further as vehicle manufacturers continue to prioritize safety innovations, while governments worldwide push for regulations mandating such technologies to reduce accidents and fatalities on the road.

Low-speed AEBS is Leading the Market with Growing Adoption in Urban Environments

The Low-speed AEBS segment is the largest in the Automatic Emergency Braking Market, driven by its widespread use in urban environments and for passenger vehicles. Low-speed AEBS is designed to prevent or mitigate collisions at lower speeds, typically in stop-and-go traffic, parking lots, or urban settings, where the risk of minor accidents is high. This type of AEBS is particularly useful for preventing rear-end collisions, which are among the most common types of accidents in congested urban areas. By automatically applying the brakes when the system detects a potential collision, low-speed AEBS helps reduce the severity of such incidents or completely avoids them.

The adoption of low-speed AEBS has been accelerated by the increasing focus on improving safety in urban areas, where traffic density is high, and the likelihood of low-speed collisions is more prevalent. Moreover, regulatory requirements in several regions are driving automakers to integrate AEBS into their vehicles, especially in passenger vehicles, as part of efforts to reduce road traffic injuries. As more automakers include low-speed AEBS as a standard feature in their vehicles, the demand for these systems is expected to continue to grow.

Forward Collision Warning Technology Leading the Way in AEBS Systems

The Forward Collision Warning (FCW) technology is the most commonly integrated feature in Automatic Emergency Braking (AEBS) systems, helping to enhance vehicle safety by alerting drivers to potential frontal collisions. FCW uses sensors, radar, and cameras to detect vehicles or obstacles in the path of the vehicle and warns the driver through audible or visual alerts. In more advanced AEBS systems, FCW is paired with automatic braking to reduce the severity of a collision or avoid it altogether. This combination makes FCW one of the most effective technologies in preventing accidents, especially in busy traffic conditions or when the driver is distracted.

FCW is being rapidly adopted as part of the AEBS systems in both passenger and commercial vehicles. The integration of FCW in vehicles is also driven by regulatory pressure, particularly in regions like the European Union, where safety standards are becoming increasingly strict. The technology is particularly beneficial in preventing rear-end collisions and mitigating the risk of accidents when vehicles are following too closely. As the technology continues to evolve, it is expected to become an integral part of all modern vehicles, further boosting the growth of the AEBS market.

Disc Brakes are Dominating the AEBS Market in Terms of Brake Type

The Disc Brakes segment is leading in the AEBS Market, largely due to their superior performance and widespread use in modern vehicles, including both passenger and commercial vehicles. Disc brakes offer better heat dissipation, improved braking performance, and greater resistance to fade compared to drum brakes, making them more suitable for use with advanced braking technologies like AEBS. The ability of disc brakes to handle high braking forces is critical for AEBS systems, particularly those operating at high speeds, where rapid deceleration is necessary to avoid collisions.

The preference for disc brakes is especially strong in passenger vehicles and high-performance commercial vehicles, where safety and braking efficiency are of utmost importance. Disc brakes provide consistent and reliable stopping power, which is essential for the accurate functioning of AEBS systems. As a result, disc brakes are expected to remain the dominant brake type in the AEBS market, particularly as the adoption of these systems expands across different vehicle types.

Passenger Vehicles Leading the Adoption of AEBS Systems

The Passenger Vehicle segment is the largest in the Automatic Emergency Braking Market, accounting for a significant share of overall adoption. This trend is driven by the increasing emphasis on safety features in consumer vehicles, as well as the growing consumer demand for advanced driver-assistance systems (ADAS). Passenger vehicles are often equipped with a range of safety technologies, and AEBS is rapidly becoming a standard feature in both mid-range and high-end models.

The adoption of AEBS in passenger vehicles is also supported by regulatory requirements in key markets such as Europe and North America, where governments are mandating the inclusion of advanced safety technologies in new vehicles. As consumers become more aware of the benefits of AEBS, including enhanced safety and reduced accident rates, automakers are increasingly offering AEBS as standard or optional equipment. The growth of the passenger vehicle market, combined with the regulatory push for enhanced safety features, is expected to continue driving the widespread adoption of AEBS systems in this segment.

Asia-Pacific is Leading Growth in the Automatic Emergency Braking Market

The Asia-Pacific region is rapidly becoming the fastest-growing market for automatic emergency braking (AEB) systems, driven by increasing vehicle safety regulations, rising consumer awareness, and a surge in automotive sales. Countries like China, Japan, and South Korea are at the forefront, with governments introducing stringent safety norms and incentives for advanced driver-assistance systems (ADAS). As urbanization and vehicle ownership rates rise, the need for enhanced safety features like AEB is paramount, prompting automakers to incorporate these systems into both luxury and mass-market vehicles.

The region’s automotive industry is also bolstered by significant investments in research and development, as well as partnerships with international tech firms to create cost-effective and high-performance safety solutions. Furthermore, growing concerns over road safety and a high incidence of traffic accidents are pushing demand for AEB systems, making Asia-Pacific a crucial market for manufacturers and suppliers. This dynamic growth underscores the region's potential to shape the future of automotive safety technologies globally.

Leading Companies and Competitive Landscape in the AEBS Market

The Automatic Emergency Braking Market is competitive, with several prominent players leading the way in the development of AEBS technologies. Key companies in this market include Bosch, Continental AG, Aisin Seiki, Delphi Technologies, and Mobileye. These companies are focused on advancing AEBS technologies by incorporating cutting-edge sensors, machine learning algorithms, and integration with other ADAS features such as lane-keeping assist and adaptive cruise control.

The competitive landscape is shaped by continuous innovation, particularly in sensor technology and system integration, which improves the performance and reliability of AEBS. As regulatory standards evolve, companies are investing heavily in research and development to ensure that their systems meet the required safety benchmarks. Partnerships with automakers and technology companies, as well as mergers and acquisitions, are also common strategies to strengthen market positions. With the increasing importance of safety features in vehicles, the AEBS market is expected to remain dynamic and highly competitive, with a strong focus on reducing traffic fatalities and enhancing road safety.

Recent Developments:

• In October 2023, a major automotive manufacturer announced the integration of a next-gen AEBS in their flagship commercial vehicle line to enhance safety during highway driving.
• In August 2023, a leading brake system provider unveiled an advanced AEBS solution for passenger cars, incorporating radar and camera technology for more precise crash detection.
• In June 2023, a major European carmaker revealed a collaboration with a tech company to develop AEBS using machine learning algorithms to improve braking response in complex traffic scenarios.
• In April 2023, a renowned automotive safety firm launched a high-speed AEBS tailored for commercial trucks, focusing on highway safety and reducing rear-end accidents.
• In February 2023, a global automotive technology company expanded its AEBS offerings for electric vehicles (EVs), aiming to meet the safety needs of the growing EV market.

List of Leading Companies:

• Robert Bosch GmbH
• Continental Ag
• Delphi Automotive LLP
• ZF Friedrichshafen AG
• Mobileye
• Autoliv Inc.
• Hyundai Mobis
• Aisin Seiki Co., Ltd.
• Hitachi Automotive Systems, Ltd.
• Mando Corporation

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