Packaged Burgers Market By Product Type (Beef Burgers, Chicken Burgers, Vegetarian/Vegan Burgers, Fish Burgers), By Packaging Type (Frozen Packaged Burgers, Chilled Packaged Burgers, Canned Packaged Burgers), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Retailers, Specialty Stores), By End-User (Residential Consumers, Food Service Industry, Institutional Consumers), and By Region; Global Insights & Forecast (2023 – 2030)

As per Intent Market Research, the Packaged Burgers Market was valued at USD 22.9 Billion in 2024-e and will surpass USD 38.4 Billion by 2030; growing at a CAGR of 9.0% during 2025-2030.

The global packaged burgers market has witnessed significant growth as consumer demand for convenience, quality, and diverse product offerings continues to rise. Packaged burgers, which include both meat and plant-based options, cater to various consumer preferences, including health-conscious buyers, the growing population of vegetarians and vegans, and those seeking quick, ready-to-eat meals. The market is driven by a surge in the fast-food culture, innovations in packaging, and increased retail availability. Consumers are shifting towards more sustainable and healthier protein options, driving the introduction of alternative products like plant-based burgers. Furthermore, retail and online sales channels have made it easier for consumers to access these products, thereby fueling market expansion.

Beef Burgers Segment is Largest Owing to Consumer Preference for Meat-Based Products

Among the different types of packaged burgers, beef burgers dominate the market due to their longstanding popularity across various regions. Beef has historically been the preferred protein for burgers, especially in Western countries where demand remains strong due to cultural factors and taste preferences. Beef burgers offer a satisfying and familiar flavor profile that appeals to a broad demographic, including both adults and children. The increasing availability of high-quality beef burgers, supported by established brands and large-scale production, strengthens the segment's position in the market.

The beef burger segment is further bolstered by its strong presence in both fast-food outlets and retail chains. Consumers continue to favor beef burgers for their versatility, ranging from gourmet options to traditional fast-food offerings. Additionally, the growing trend of premium beef products in the market, offering grass-fed or organic options, is expected to continue driving the segment’s growth. The popularity of beef burgers is likely to persist as a cornerstone of the packaged burger market, with manufacturers innovating in flavor and convenience to meet consumer expectations.

Frozen Packaged Burgers Segment is Largest Owing to Long Shelf Life and Convenience

Frozen packaged burgers are the largest subsegment within the packaging type category. These products are widely preferred by consumers due to their long shelf life, convenience, and ease of storage. Frozen burgers are typically pre-cooked or raw, allowing consumers to store them for extended periods and prepare them at their convenience. This aligns with the modern consumer’s busy lifestyle, where convenience is a significant factor in purchasing decisions. Moreover, frozen packaged burgers maintain their quality and taste when stored and cooked properly, which makes them a reliable choice for families and individuals.

The popularity of frozen burgers also stems from their availability in major retail outlets and supermarkets, which further fuels their market share. Frozen packaged burgers are available in a wide range of options, from traditional beef to plant-based variants, which appeals to various consumer preferences. The cost-effectiveness of frozen products compared to fresh alternatives, along with the increasing demand for frozen convenience foods, is expected to sustain the growth of this subsegment in the coming years.

Supermarkets/Hypermarkets Segment is Largest Owing to Their Wide Reach and Consumer Trust

Supermarkets and hypermarkets are the largest distribution channel for packaged burgers. These retail outlets provide easy access to a wide variety of packaged burger products, ranging from traditional meat-based options to plant-based alternatives. Supermarkets and hypermarkets have become the go-to destination for packaged food purchases, including burgers, as they offer convenience, competitive pricing, and a broad selection of brands and product types. The presence of major retail chains like Walmart, Tesco, and Carrefour ensures that packaged burgers are readily available to consumers across different regions.

This distribution channel benefits from high foot traffic and consumer trust in well-established retail brands. Supermarkets and hypermarkets also offer promotional deals and discounts that increase the accessibility of packaged burgers to a wide range of consumers. With the growing trend of online grocery shopping, many supermarkets and hypermarkets have also strengthened their e-commerce platforms, making it even easier for consumers to purchase packaged burgers from the comfort of their homes.

Food Service Industry Segment is Fastest Growing Owing to Rising Demand for Ready-to-Eat Meals

The food service industry is the fastest-growing end-user segment in the packaged burgers market. The demand for ready-to-eat and fast food products, including packaged burgers, has surged with the growth of the quick-service restaurant (QSR) sector and the broader food service industry. Changing consumer preferences, such as increased desire for on-the-go meals and the rise in delivery services, have driven growth in this segment. Packaged burgers, particularly those from established brands, are a convenient and cost-effective option for food service providers seeking to offer consistent, high-quality meals.

Additionally, the expansion of international fast-food chains into emerging markets has further contributed to the growth of this segment. With increasing urbanization and a growing middle class in regions like Asia-Pacific and Latin America, demand for fast food and packaged burger products in food service establishments is expected to accelerate. The food service industry’s demand for packaged burgers aligns with the global trend of convenience and value-oriented meals.

North America Region is Largest Owing to Strong Consumer Demand and Established Market

North America holds the largest share in the packaged burgers market, driven by robust consumer demand, particularly in the United States and Canada. The region has a well-established fast-food culture, with beef burgers being a staple in both fast-food restaurants and retail outlets. North American consumers are accustomed to the convenience and availability of packaged burgers, whether in supermarkets or food service establishments. The market is further supported by the presence of major global companies such as Tyson Foods, Nestlé, and JBS, which dominate the region's packaged burger market.

In addition to strong demand for beef and chicken burgers, North America is witnessing increased interest in plant-based burger alternatives, driven by health and environmental considerations. As the region's consumers continue to embrace healthier options and sustainable practices, the market for plant-based and vegetarian burgers is expected to experience significant growth. North America’s dominance in the packaged burgers market is likely to continue as companies focus on product innovation and improving the consumer experience.

Competitive Landscape and Leading Companies

The packaged burgers market is characterized by the presence of several large players that dominate the industry. Key companies such as Tyson Foods, Nestlé, JBS, and Hormel Foods hold significant market shares and continually innovate their product offerings to meet changing consumer preferences. These players are focusing on expanding their portfolios to include plant-based and health-conscious options, responding to the growing demand for vegan and vegetarian products.

The competitive landscape is also shaped by the increasing number of regional players and the growth of private-label products offered by supermarkets and hypermarkets. Companies are investing in advanced processing technologies, packaging solutions, and sustainable practices to differentiate themselves in a crowded market. Strategic mergers, acquisitions, and partnerships are common in the industry as companies seek to expand their product offerings and market presence. As the demand for convenient, nutritious, and sustainable packaged burgers continues to grow, competition in the market will remain fierce.

List of Leading Companies:

• Tyson Foods, Inc.
• Nestlé S.A.
• Kraft Heinz Company
• JBS S.A.
• Hormel Foods Corporation
• Conagra Brands, Inc.
• BRF S.A.
• Maple Leaf Foods
• WH Group Limited
• Perdue Farms
• Smithfield Foods
• Hormel Foods Corporation
• Garden Protein International
• Oumph! Foods
• Impossible Foods

Recent Developments:

• Tyson Foods announced the expansion of its plant-based protein offerings with a new line of frozen packaged burgers in collaboration with Beyond Meat.
• Impossible Foods has secured partnerships with major supermarket chains across the U.S., expanding its plant-based burger offerings into more consumer households.
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• Nestlé introduced new variants of frozen beef and chicken burgers under its popular brand, Lean Cuisine, targeting health-conscious consumers.
• JBS S.A. has acquired a leading plant-based burger brand, signaling its shift towards plant-based products as consumer demand for vegan options continues to rise.
• Conagra Brands launched a new range of frozen burgers under the Banquet brand, offering value-driven options for budget-conscious consumers in North America.

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