Nutraceutical Ingredients Market By Product Type (Vitamins, Minerals, Amino Acids, Probiotics, Prebiotics, Proteins, Herbs & Botanicals, Fibers, Omega-3 Fatty Acids, Carotenoids, Polyphenols), By Application (Functional Food & Beverages, Dietary Supplements, Animal Nutrition, Cosmetics & Personal Care, Pharmaceuticals, Sports Nutrition, Infant Nutrition), By Source (Plant-Based Ingredients, Animal-Based Ingredients, Microbial-Based Ingredients), By Form (Powder, Liquid, Capsules/Tablets, Softgel), and By Region; Global Insights & Forecast (2023 – 2030)

As per Intent Market Research, the Nutraceutical Ingredients Market was valued at USD 0.1 Billion in 2024-e and will surpass USD 0.2 Billion by 2030; growing at a CAGR of 14.9% during 2025-2030.

The global nutraceutical ingredients market is experiencing significant growth, driven by an increasing consumer focus on health and wellness. Nutraceuticals, which combine the benefits of nutrition and pharmaceuticals, are sourced from various ingredients such as vitamins, minerals, and herbs to provide functional benefits beyond basic nutrition. These ingredients are used in a wide range of applications, including functional foods, dietary supplements, and pharmaceuticals. The market's expansion is fueled by rising health awareness, aging populations, and growing demand for natural, plant-based alternatives in food and healthcare products.

Vitamins Segment Is Largest Owing to Their Versatility and Health Benefits

Among the various product types, vitamins hold the largest share in the nutraceutical ingredients market. This is primarily due to their essential role in maintaining overall health and their widespread use in dietary supplements, functional foods, and beverages. Vitamins such as Vitamin C, D, and B complex are in high demand due to their known health benefits, including immune system support, bone health, and metabolic function. The increasing consumption of fortified foods and beverages, along with the popularity of vitamin supplements, has driven this segment's dominance.

The versatility of vitamins in supporting various health functions across different age groups makes them indispensable in both preventive health and treatment. As consumers become more health-conscious, especially amid the COVID-19 pandemic, there has been a surge in demand for vitamin-based products, further solidifying their leading position in the market.

Functional Food & Beverages Application Is Fastest Growing Due to Rising Health Trends

The functional food and beverages application segment is the fastest-growing in the nutraceutical ingredients market. This segment includes products that provide additional health benefits beyond basic nutrition, such as fortified juices, dairy, and snacks. With an increasing global shift toward healthier lifestyles, consumers are seeking functional foods that can boost immunity, aid digestion, or enhance overall well-being. The rise in demand for plant-based beverages and functional snacks has particularly accelerated growth in this area.

As consumers become more educated about the benefits of functional foods, manufacturers are increasingly incorporating nutraceutical ingredients into their offerings. This trend is expected to continue, with new product innovations and growing consumer demand driving the segment's growth in the coming years.

Plant-Based Ingredients Segment Is Dominant Thanks to Consumer Preferences for Natural Products

Plant-based ingredients are the dominant source of nutraceutical ingredients, owing to the growing consumer preference for natural, sustainable, and vegan-friendly products. The popularity of plant-based diets, alongside increasing concerns about the environmental impact of animal farming, has driven the demand for plant-derived nutraceuticals. Ingredients like plant proteins, herbal extracts, and omega-3 fatty acids from algae are in high demand due to their perceived health benefits and environmental sustainability.

This segment's dominance is also fueled by the rise in the number of plant-based food and beverage products in the market, including dairy alternatives and vegan supplements. As the demand for clean-label and plant-based products continues to rise, plant-based nutraceutical ingredients are expected to retain their leading position.

Powder Form Is Preferred Due to Its Versatility and Convenience

In the form category, the powder form of nutraceutical ingredients is the most preferred due to its versatility, ease of use, and compatibility with various products. Powders are commonly used in dietary supplements, functional foods, and beverages, as they can be easily incorporated into different formulations. They also offer long shelf life and easier storage compared to liquids and softgels. The ability to blend powdered ingredients into a variety of food and drink products has contributed to their popularity.

The convenience of powders, especially in meal replacements and protein supplements, has made them a go-to choice among health-conscious consumers. As the demand for customized nutrition grows, powders are expected to continue being a leading form in the nutraceutical ingredients market.

Food Manufacturers Are the Leading End-Users Due to Rising Demand for Functional Foods

Food manufacturers are the largest end-users of nutraceutical ingredients, driven by the growing demand for functional and fortified foods. These manufacturers incorporate nutraceutical ingredients such as vitamins, minerals, and omega-3 fatty acids into products like energy bars, dairy, beverages, and snacks. As consumers increasingly look for food products that provide additional health benefits, food manufacturers are integrating nutraceuticals into their offerings to meet these needs.

The adoption of healthier, functional ingredients in everyday food products is becoming more prevalent as manufacturers aim to cater to the rising demand for nutrition-rich, wellness-oriented food options. This trend is expected to continue, with food manufacturers leading the way in the use of nutraceutical ingredients.

North America Leads the Market Owing to Strong Health Awareness and Innovation

North America is the largest region in the global nutraceutical ingredients market. The region's dominance can be attributed to the high level of health awareness, the presence of a large number of nutraceutical companies, and a strong focus on research and development. The U.S. is a major contributor to this market, where consumers are increasingly turning to dietary supplements and functional foods to address specific health needs. Additionally, North America is home to leading nutraceutical companies, which invest heavily in product innovation to meet growing consumer demand.

The growing interest in preventive healthcare, coupled with a rise in chronic health conditions such as obesity, diabetes, and cardiovascular diseases, has significantly driven the demand for nutraceutical ingredients in this region. As a result, North America is expected to remain the dominant market for nutraceutical ingredients in the foreseeable future.

Competitive Landscape: Leading Companies and Market Outlook

The nutraceutical ingredients market is highly competitive, with several large and medium-sized companies competing for market share. Key players include DSM, BASF, Archer Daniels Midland (ADM), and DuPont, who dominate the market with their wide product portfolios and strong distribution networks. These companies are focusing on product innovation, mergers and acquisitions, and expanding their geographical presence to strengthen their market positions. Additionally, smaller companies are increasingly entering the market, offering niche products and focusing on natural and plant-based nutraceutical ingredients to cater to evolving consumer preferences.

As the market continues to grow, companies are investing in research and development to create new and advanced nutraceutical ingredients that meet the needs of health-conscious consumers. The growing demand for plant-based and clean-label products, along with the rising popularity of functional foods and beverages, will likely drive competition in the market, resulting in further innovation and growth.

Recent Developments:

• Givaudan has announced the acquisition of Naturex to strengthen its position in the nutraceuticals sector and expand its natural ingredient portfolio.
• DSM launched a new line of sustainable omega-3 fatty acid products for use in dietary supplements and functional foods, targeting the growing demand for plant-based ingredients.
• DuPont completed the acquisition of Danisco’s health and nutrition division to expand its offerings in the nutraceutical ingredients market, focusing on probiotics and dietary fibers.
• Lonza Group partnered with a leading supplement brand to produce microbiome-based products, leveraging its expertise in probiotics for gut health and immune function.
• Archer Daniels Midland (ADM) announced a new investment in plant-based protein ingredients to meet the increasing demand for vegetarian and vegan nutraceutical products.

List of Leading Companies:

• DSM
• BASF
• Archer Daniels Midland (ADM)
• DuPont
• Nestlé S.A.
• Ingredion Incorporated
• Lonza Group
• Cargill, Incorporated
• Kerry Group
• Evonik Industries AG
• Symrise AG
• Herbalife Nutrition Ltd.
• Naturex (Givaudan)
• Glanbia PLC
• Azelis

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